Strategic Plan 2020-2022

Where history, charm and business thrive!

Our vision

We will ensure that the City of Beaufort offers its citizens broad economic opportunities; housing they can afford; a well-run government; and confidence in the community’s preparedness for weather and climate-related impacts. The City seeks this future while maintaining the diversity, authenticity, history, tourism, and balance between the built and natural environment for which our city is renowned.

A letter from City Council

Every year, City Council and City staff gather for a two-day retreat to review and update the City’s Strategic Plan. We did that in February. By late March – around the time we would be fine-tuning our plan, we were in the midst of adjusting operations as the Covid-19 pandemic surged.

But while we adjusted our operations and budget to the pandemic fallout, we did not lose sight of our City’s short- and longer-term goals addressed in this Strategic Plan. Our 2020-2022 plan lays out four Key Focus Areas:

  • Economic Development & Innovation
  • A Safe & Vibrant City
  • Growth & Natural Resources
  • Organizational Excellence

Within each of these Key Focus Areas are objectives and initiatives that the City of Beaufort staff will focus on over the next two years. For the public, our progress will be measured by a dashboard that will become available on the City’s website.

During our retreat, we kept coming back to the word “authenticity.” Authenticity is everything that makes Beaufort a special hometown and a premier destination -- our schools, our shops, our businesses, our parks, our homes, our parades and festivals, our military bases, and our waters and land filled with people of all ages, races, and incomes enjoying a constantly evolving, vibrant life. As we make progress on our goals over the next two years, we will keep in mind just what it is that makes Beaufort authentic.

Key Focus Area: Economic Development & Innovation

Status: On Track

The City will strengthen and diversify its economy, and build employment opportunities, through partnerships and innovation. We will support existing businesses and recruit new businesses as we promote balanced land use, support diverse tourism, and remain an authentic hometown.

Key Focus Area: A Safe & Vibrant City

Logo for Safe & Vibrant city

Status: On Track

To continue to build an authentic, safe, and equitable city, the City of Beaufort will pursue affordable housing opportunities for all segments of the population, will provide responsive public safety, and will improve public spaces.

Key Focus Area: Growth & Natural Resources

Status: On Track

To maintain the city’s authenticity and attractiveness, while accommodating future growth and preparing for climate-related challenges, the city will evaluate environmental, municipal, and private constraints on growth; will identify commercial and residential areas requiring immediate attention; and will promote balanced growth through infill.

Key Focus Area: Organizational Excellence

Status: On Track

To provide a transparent, efficient organization, the city will engage its citizens and community and business stakeholders, will integrate technologies which enhance the execution of city functions, will staff the organization with highly qualified personnel, and will provide municipal education opportunities for boards, commissions and citizens.