Mission, Values & Goals
FYs 2021-23 Budget
Core Mission
The City of Alameda’s mission is to support the maintenance of a community where people can live, work, and play in a sustainable urban environment that is safe, vibrant, and aesthetically pleasing.
Core Values
Organizational core values reflect the operational principles by which the City provides the level of service the community expects and deserves.
INNOVATION Encourage new ideas that fulfill the policy direction of the Alameda City Council in a creative and progressive manner.
INTEGRITY Demand high moral standards and ethical principles in all decisions.
PROFESSIONALISM Promote leadership in management, and provide training and development of City employees to ensure our organization is current with the best municipal management practice.
FLEXIBILITY Maintain a versatile and dynamic organization which can respond to the imperatives of constant change.
RESPONSIVENESS Serve our residents, and businesses openly, promptly, and respectfully.
Core Goals
To provide efficient and effective municipal services that support the
organization’s core mission.
Goals established by departments are driven by the department’s mission. Goals are operational statements of broad direction or intent, based upon what a program expects to achieve sometime in the future. A goal provides a general description of an overall desired state. An objective is defined as a targeted outcome – something to be accomplished – in specific, well-defined and measurable terms. Goals are timeless; objectives are achievable within a specific time frame.
Performance measures gauge progress in achieving program objectives of efficiency and effectiveness in services provided. Performance measure refers to a specific quantitative or qualitative assessment
of results obtained by a program.
Departmental goals, key program objectives and performance measurements have been incorporated into the budget.